Philipp Hoflehner on Craftsmanship, Innovation & Interiors

In Bernd Gruber's 60 years of experience, carpentry expertise merges with 20 years of interior design. Let yourself be inspired by the unique projects the bureau has been able to realize for demanding clients.

«Our designs combine the precision of traditional craftsmanship with innovative technologies. We work closely with skilled artisans to create unique furniture pieces and surfaces that merge modern elegance with timeless durability.» — Philipp Hoflehner

iPremium DD: How do you define your individual approach to interior design? How do you manage to balance aesthetics and functionality?

Philipp Hoflehner: Our approach at Bernd Gruber Kitzbühel combines aesthetics, functionality, and emotional impact to create a holistic spatial experience. We place great emphasis on achieving a harmonious balance between elegant design and practical usability. Our designs are timelessly beautiful, always keeping the individual needs of our clients at the center.

iPremium DD: Can you describe the process of working on a new project? How do you start, and what steps do you take to transform a client's ideas into the final result?

Philipp Hoflehner: Every project begins with an in-depth analysis of the client's wishes, lifestyle, and surroundings in what we call the “Bernd Gruber Empathy Workshop.” This is followed by a conceptual phase where we develop initial designs and material collages. In close collaboration with the client, we refine the design and oversee the entire implementation down to the finest detail. Our goal is to create tailor-made spaces that seamlessly combine functionality and emotion.

iPremium DD: You place an emphasis on the quality and variety of materials you use in your projects. How do you choose materials for each specific interior?

Philipp Hoflehner: The selection of materials is done with great care, considering texture, durability, and aesthetics. We favor natural materials such as wood, stone, leather, and metal, which stand out for their quality and individuality. We also prioritize regional resources and artisanal craftsmanship to give each space a unique identity.

iPremium DD: How do you blend traditional craftsmanship techniques with modern design solutions in your practice?

Philipp Hoflehner: Our designs combine the precision of traditional craftsmanship with innovative technologies. We work closely with skilled artisans to create unique furniture pieces and surfaces that merge modern elegance with timeless durability. This results in exclusive interiors that meet the highest standards of quality and design.

iPremium DD: What role do you believe the client plays in the design process? How do you interact with them to accommodate their preferences and lifestyles?

Philipp Hoflehner: The client is at the center of every project for us. We see ourselves as partners who translate individual wishes and needs into a cohesive design. Through regular consultations and personal discussions, we ensure that the client’s personality is reflected in every detail of the design.

iPremium DD: Do you take environmental factors into account in your design? If so, how is this reflected in your projects?

Philipp Hoflehner: Sustainability is an essential part of our design philosophy. We use durable materials, minimize transportation distances, and employ resource-efficient production methods. Additionally, we focus on energy-efficient solutions to ensure a responsible approach to natural resources.

iPremium DD: How do you see the future of interior design? What changes do you think this field will experience in the coming years?

Philipp Hoflehner: The future of interior design will be shaped by individualization, sustainability, and innovative technologies. Craftsmanship will continue to play a central role, but it will be complemented by digital planning processes and smart living solutions. Additionally, flexible spatial concepts will gain importance to accommodate evolving lifestyles.